Monday 10 June 2019

Some Great Packaging Design Options to Consider


If you think about your last purchase, you may wonder if you really needed the product of a specific brand that you have purchased. Did you really need that product from that specific brand or was the product quite appealing for you? Of course you were in the need of buying a type of product but why did you choose the product with a specific look? Well, you got impressed with the product packaging. And it’s OK. This is what the packaging is all about.

Having that said, you may wonder about designing your product packaging in such a way that your product would stand out among several others available in the market. We are going to mention a few packaging designs which you will definitely find appealing.

Using Patterns


You can enhance the look of simple packaging with the help of the patterns. No matter how simpler and colorless your product is, a pattern based on a couple of colors is going to give the packaging design a whole new meaning.

Utilizing the available space


While you may be paying attention to the exterior of the box, an emptiness of interior from the perspective of design might be making the product packaging uninspiring. Taking into consideration the type of product, you can give that interior space a beautiful design with the help of images, graphics, colors or patterns.

The strength of simplicity


In some cases, you may find simplicity as the most driving factor in the design of a package. A simple raw design of the packaging with a simple illustration of an object based on the type of product can be enough to make a product packaging quite noticeable. You can use labels of vibrant colors to make the color pop from a simple design.

The experience


While designing the packaging of your product, you need to keep in mind the experience your customer is going to have while opening the package. We can take a shoe box as an example here. It’s a luxury product we are talking about. The packaging includes a nice dust ruffle which is placed inside the box. It basically serves as a package nested within a package. When the outer box is opened, another packaging appears. The shoe is discovered after opening this package.

The modern packaging design


For a design to be modern, it doesn’t have to be complicated. Simplicity can be the very defining feature of a modern design. If appropriate, you can make the product design gender neutral. This way, it is going to attract the attention of your customers by triggering a sense of curiousness.

Options for Great Candy Packaging


When you manufacture candies, sell candies at a retail shop or prepare candies at home for gifting, you are required to send your candies to the other people. Candy packaging has a big role to play in this regard. And one thing worth mentioning here is that it is not all about the presentation. You need to make sure that the candy packaging you are using is quite capable of preserving the perishables.

In this article, we are going to discuss some of the great candy packaging options.

Ballotin Candy Boxes


Ballotin candy boxes come with tapered sides. These boxes provide classic solution for the great candy packaging. These boxes are available in a variety of sizes and colors. These boxes form great combination with foiled liners.

View-Top Embossed Candy Boxes


These boxes are great when you want your candies to be put at display. The clear top of the boxes allow your candy customers to have a look at the candies that you have put inside. These boxes also come with dividers. The great advantage of you these dividers is that you can put candies of varying colors and flavors in the box without fearing about mingling of the candies.

Hexagonal Plastic Boxes


Hexagonal plastic boxes offer premium packaging of the candies and treats in an amazing way. These boxes are easy to assemble. You can place small cakes and cookies inside these boxes. The sturdiness of boxes allows customers to take these boxes on the long trips without fearing for the spoilage of perishable treats inside the boxes.

Gable Boxes


Another type of boxes is the gable boxes. These boxes are easy to assemble and they provide easy handling when you walk away from the candy store with the treats. The assembly of these boxes is done by folding of a paper which is cut in a specific shape. The sides are folded to make the box and the top of the box becomes a handle.

Embossed Paper Candy Boxes


These boxes are great for putting your premium candies at display. These boxes come with a clear window on the front side to let the customers see what’s inside the box. Beautiful embossed exterior, smooth matte white lining on the inside and a clear plastic window are the main features of this box. The boxes are very easy to use as they offer convenient lock at the top.

Metal Containers


If you want to go with the most durable candy packaging option, consider metal. Metal containers are considered a premium packaging option. While the boxes are completely opaque, you can consider having a clear lid on the top to let your customers view the contents inside the box.